{"store":{"baseInfo":{"podcastTitle":"The GreenUp Academy Podcast","slug":"thegreenuppodcast","podcastDescription":"The Green Up Academy Podcast is to help you grow as a Green Industry business owner in the areas of business, finance, marketing, employee relationships, and everything in between. Our host, Alex Kirby, founded his own lawn care business in 2017, and grew it to 2 million dollars in revenue over 7 years. Our guests are Green Industry business owners, large and small, who are in the process of growing their own businesses.","podcastLogo":"https://pbcdn1.podbean.com/imglogo/image-logo/9377149/Black_White_Gold_Modern_Black_Friday_Instagram_Post_6vk7s.png","podcastShareLogo":"https://d2bwo9zemjwxh5.cloudfront.net/image-logo/9377149/Black_White_Gold_Modern_Black_Friday_Instagram_Post_6vk7s_1200x628.jpg?s=18686ae8456c041e1372a0210752a19b&e=png","podcastUrl":"https://thegreenuppodcast.podbean.com","podcastCanSearched":true,"feedUrl":"https://feed.podbean.com/thegreenuppodcast/feed.xml","theme":"podisc","podcastDeepLink":"https://www.podbean.com/pu/pbblog-9f7xv-8f157d","removePodbeanBranding":"no","brandingLogo":null,"timeZone":{"timeZoneId":15,"gmtAdjustment":"GMT-05:00","useDaylightTime":1,"value":-5,"text":"(GMT-05:00) Eastern Time (US & Canada)","daylightStartTime":"Second Sunday Of March +2 Hours","daylightEndTime":"First Sunday Of November +2 Hours","timezone":"America/New_York"},"podcastDownloads":null,"totalEpisodes":185,"showComments":true,"iOSAppDownloadLink":null,"customizeCssUrl":null,"androidAppDownloadLink":null,"showPostShare":true,"showLike":true,"author":"Pure Marketing Agency","engagementStatsBaseUrl":null,"shareEmbedLink":"https://admin5.podbean.com/embed.html?id=pbblog-9f7xv-8f157d-playlist","language":"en","sensitivitySessionExpireTime":7200,"podcastApps":[{"name":"Apple Podcasts","link":"https://podcasts.apple.com/us/podcast/the-down-to-business-podcast/id1494387748","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/apple-podcast.png","title":null},{"name":"Podbean App","link":"https://r4j68.app.goo.gl/?link=https%3A%2F%2Fthegreenuppodcast.podbean.com%3Faction%3DopenPodcast%26podcastId%3Dpbblog9377149%26podcastIdTag%3D9f7xv&dfl=https%3A%2F%2Fthegreenuppodcast.podbean.com&utm_campaign=pb_web&utm_source=podbean_web&utm_medium=dlink&imv=670&amv=530&isi=973361050&ibi=com.podbean.app.podcast&ipbi=com.podbean.app.podcast&apn=com.podbean.app.podcast","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/podbean-app.png","title":null},{"name":"Spotify","link":"https://open.spotify.com/show/6MrMeIMVXe1WBZ8s6cn5Qj","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/spotify.png","title":null},{"name":"Amazon Music","link":"https://music.amazon.com/podcasts/fe4a7f34-5d6b-4d07-a24e-a9ee28ae868f","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/AmazonMusic.png","title":null}],"components":{"base":[{"id":"MainStyle","val":"dark"},{"id":"Font","val":"Garamond"},{"id":"SecondaryFont","val":"Garamond"},{"id":"PlayerColor","val":"#2D3690"},{"id":"Favicon","val":"https://www.podbean.com/images/favicon.ico"},{"id":"CookiesNotice","val":"hide"},{"id":"CookiesNoticeContent","val":"

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Why the Down to Business Podcast?

\"I started the Down to Business Podcast to help other small business owners navigate the trials and celebrate the victories that come with a company. Small business owners all over the country are so gifted at their craft, but struggle with the secondary tasks like accounting, marketing, business strategy, vision casting, and so much more. That's why the Down to Business Podcast exists, to give small business leaders a resource they can learn from while remaining on the go.

We're blessed to have you as listener, and we believe this podcast over time can make you a better business owner, friend, spouse, and leader.\"

- Xander Kirby -

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If you make $1,000,000 in your first year in business, and after all the bills and employees are paid and you have $50,000 left, is that a success? Today we talk about the illusion of revenue verses that security of profit. It's not about how much you make, it's about how much you keep.

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Revenue is Vanity, Profit is Sanity

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