The GreenUp Academy Podcast
The Green Up Academy Podcast is to help you grow as a Green Industry business owner in the areas of business, finance, marketing, employee relationships, and everything in between. Our host, Alex Kirby, founded his own lawn care business in 2017, and grew it to 2 million dollars in revenue over 7 years. Our guests are Green Industry business owners, large and small, who are in the process of growing their own businesses.
Episodes
Episodes
Thursday Jun 06, 2024
To Grow or Not to Grow?
Thursday Jun 06, 2024
Thursday Jun 06, 2024
In this episode, we tackle the pivotal question every lawn and landscape business owner faces: Is expansion the right move for your company? We'll explore the pros and cons of growing your business, from increasing revenue potential and market presence to managing the challenges of scaling operations and maintaining quality. Join us as we share expert insights, real-life experiences, and practical advice to help you make an informed decision about the future of your landscaping business. Whether you're contemplating growth or weighing the benefits of staying small, this episode provides valuable perspectives to guide your next steps. Tune in and find out if growth is the right path for you!
Become a part of our CREW:
https://thegreenupacademy.com/thecrew
Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up:
https://www.thegreenupacademy.com
Check out our sponsor, Jobber for 20% off!
https://go.getjobber.com/TheGreenUpAcademy
Reach out to Pure Marketing Agency with code: GREENUP10
https://www.puremarketingteam.com/
SOCIAL CHANNELS:
https://www.facebook.com/thegreenupacademy/
https://www.instagram.com/thegreenupacademy/
https://www.tiktok.com/@thegreenupacademy
https://www.facebook.com/thegreenupacademypodcast/
https://www.instagram.com/thegreenupacademypodcast/
E Q U I P M E N T U S E D:
Camera: Canon EOS-90D
Lens: Tamron 24-70 2.8
Mic-arm: Rode PSA1+
Recording device: RodeCaster Pro
Monday Jun 03, 2024
Big Business; Peace of Mind - A Conversation with Tanner Kenison
Monday Jun 03, 2024
Monday Jun 03, 2024
Today we talk with green industry business owner Tanner Kenison. He has had tremendous success with his business and is continuing to see growth as he continues his business endeavors. What I loved about this conversation and what I think is very unique about it is that throughout all of the different successes and the different challenges of owning a successful business, Tanner continues to have peace of mind about it all. He keeps a level head and remains optimistic. So join us in this episode and listen up because there’s a lot to be learned in our industry from a man who is confident and keeps a peace of mind throughout the journey of owning a business. Let’s jump in!
Become a part of our CREW:
https://thegreenupacademy.com/thecrew
Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up:
https://www.thegreenupacademy.com
Check out our sponsor, Jobber for 20% off!
https://go.getjobber.com/TheGreenUpAcademy
Reach out to Pure Marketing Agency with code: GREENUP10
https://www.puremarketingteam.com/
SOCIAL CHANNELS:
https://www.facebook.com/thegreenupacademy/
https://www.instagram.com/thegreenupacademy/
https://www.tiktok.com/@thegreenupacademy
https://www.facebook.com/thegreenupacademypodcast/
https://www.instagram.com/thegreenupacademypodcast/
E Q U I P M E N T U S E D:
Camera: Canon EOS-90D
Lens: Tamron 24-70 2.8
Mic-arm: Rode PSA1+
Recording device: RodeCaster Pro
Thursday May 30, 2024
Long-Term Business Planning
Thursday May 30, 2024
Thursday May 30, 2024
In this episode, we dive into the essentials of creating a sustainable and prosperous future for your landscaping business. We'll explore strategic planning, financial forecasting, and growth strategies tailored specifically for the lawn and landscape industry. Whether you're looking to expand your services, streamline operations, or secure your business's legacy, this episode offers expert insights and actionable advice to help you plan effectively for the long term. Tune in and learn how to set your lawn and landscape business on a path to enduring success.
Become a part of our CREW:
https://thegreenupacademy.com/thecrew
Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up:
https://www.thegreenupacademy.com
Check out our sponsor, Jobber for 20% off!
https://go.getjobber.com/TheGreenUpAcademy
Reach out to Pure Marketing Agency with code: GREENUP10
https://www.puremarketingteam.com/
SOCIAL CHANNELS:
https://www.facebook.com/thegreenupacademy/
https://www.instagram.com/thegreenupacademy/
https://www.tiktok.com/@thegreenupacademy
https://www.facebook.com/thegreenupacademypodcast/
https://www.instagram.com/thegreenupacademypodcast/
E Q U I P M E N T U S E D:
Camera: Canon EOS-90D
Lens: Tamron 24-70 2.8
Mic-arm: Rode PSA1+
Recording device: RodeCaster Pro
Monday May 27, 2024
Navigating Business Goals - A Conversation with Mike Arch
Monday May 27, 2024
Monday May 27, 2024
This episode we have a great conversation with a business owner from Illinois. He is in a spot with his business where he’s got to start making some moves to see some more growth. Join us today as we navigate ups and downs, ins and outs of a landscape business and see what you can learn form our conversation. Thanks!
Mike’s Channel:
https://www.youtube.com/@thisoldrelic/videos
Become a part of our CREW:
https://thegreenupacademy.com/thecrew
Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up:
https://www.thegreenupacademy.com
Check out our sponsor, Jobber for 20% off!
https://go.getjobber.com/TheGreenUpAcademy
Reach out to Pure Marketing Agency with code: GREENUP10
https://www.puremarketingteam.com/
SOCIAL CHANNELS:
https://www.facebook.com/thegreenupacademy/
https://www.instagram.com/thegreenupacademy/
https://www.tiktok.com/@thegreenupacademy
https://www.facebook.com/thegreenupacademypodcast/
https://www.instagram.com/thegreenupacademypodcast/
E Q U I P M E N T U S E D:
Camera: Canon EOS-90D
Lens: Tamron 24-70 2.8
Mic-arm: Rode PSA1+
Recording device: RodeCaster Pro
Thursday May 23, 2024
A Wife’s Perspective on Business - A Conversation with Faith Kirby
Thursday May 23, 2024
Thursday May 23, 2024
Today we talk to a very very special guest, my wife! She has always been a great supporter of my business endeavors. However, we haven’t gone back to think about the past and how we felt about how things transpired through the years of our landscaping business. This is a fun conversation with plenty of laughs and marital banter, so tune in as we take a trip down memory lane and learn from our mistakes and apply the things that we did well. Whether married or not, there is something to be learned from a conversation like this one. Enjoy!
Become a part of our CREW:
https://thegreenupacademy.com/thecrew
Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up:
https://www.thegreenupacademy.com
Check out our sponsor, Jobber for 20% off!
https://go.getjobber.com/TheGreenUpAcademy
Reach out to Pure Marketing Agency with code: GREENUP10
https://www.puremarketingteam.com/
SOCIAL CHANNELS:
https://www.facebook.com/thegreenupacademy/
https://www.instagram.com/thegreenupacademy/
https://www.tiktok.com/@thegreenupacademy
https://www.facebook.com/thegreenupacademypodcast/
https://www.instagram.com/thegreenupacademypodcast/
E Q U I P M E N T U S E D:
Camera: Canon EOS-90D
Lens: Tamron 24-70 2.8
Mic-arm: Rode PSA1+
Recording device: RodeCaster Pro
Monday May 20, 2024
What is the CREW?
Monday May 20, 2024
Monday May 20, 2024
In this episode, we take a deep dive into what our Crew membership offers at The Green Up Academy. Our mission is to give green industry business pros an opportunity to have a true community and a safe place to learn and grow. The Crew Membership does exactly that! It offers benefits like Weekly Grow Groups, Webinars giving specific detailed teachings, an Exclusive Social Group, Exclusive Access to a Voxer channel where you can personally reach Alex for anything that you might need, and much more! Tune in and hear how awesome of an opportunity this could be for your business and growth and consider becoming a part of our crew today! Thanks!
Info about meeting:
https://shor.by/thegreenupacademy
Become a part of our CREW:
https://thegreenupacademy.com/thecrew
Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up:
https://www.thegreenupacademy.com
Check out our sponsor, Jobber for 20% off!
https://go.getjobber.com/TheGreenUpAcademy
Reach out to Pure Marketing Agency with code: GREENUP10
https://www.puremarketingteam.com/
SOCIAL CHANNELS:
https://www.facebook.com/thegreenupacademy/
https://www.instagram.com/thegreenupacademy/
https://www.tiktok.com/@thegreenupacademy
https://www.facebook.com/thegreenupacademypodcast/
https://www.instagram.com/thegreenupacademypodcast/
E Q U I P M E N T U S E D:
Camera: Canon EOS-90D
Lens: Tamron 24-70 2.8
Mic-arm: Rode PSA1+
Recording device: RodeCaster Pro
Thursday May 16, 2024
What Role Should Your Spouse Play in Your Business?
Thursday May 16, 2024
Thursday May 16, 2024
Join us today for a thought-provoking episode. Whether your significant other is already involved or you're considering bringing them on board, this episode explores the dynamics, challenges, and benefits of working alongside your spouse in your business ventures. From balancing personal and professional dynamics to leveraging each other's strengths, we delve into the various roles spouses can play and share practical tips for navigating this unique partnership. Tune in for an insightful discussion on how to harness the power of teamwork and strengthen both your business and your relationship.
Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up:
https://www.thegreenupacademy.com
Check out our sponsor, Jobber for 20% off!
https://go.getjobber.com/TheGreenUpAcademy
Become a part of our CREW:
https://thegreenupacademy.com/thecrew
Reach out to Pure Marketing Agency with code: GREENUP10
https://www.puremarketingteam.com/
SOCIAL CHANNELS:
https://www.facebook.com/thegreenupacademy/
https://www.instagram.com/thegreenupacademy/
https://www.tiktok.com/@thegreenupacademy
https://www.facebook.com/thegreenupacademypodcast/
https://www.instagram.com/thegreenupacademypodcast/
E Q U I P M E N T U S E D:
Camera: Canon EOS-90D
Lens: Tamron 24-70 2.8
Mic-arm: Rode PSA1+
Recording device: RodeCaster Pro
Monday May 13, 2024
20+ Years of Growth - A Conversation with Dustin Penley
Monday May 13, 2024
Monday May 13, 2024
In this episode, we sit down with Dustin Penley, a landscape veteran with over 20 years in the industry. Join us as we explore the highs and lows of owning a green industry business, from its inception to its evolution, from employee problems to landing big contracts. Dustin shares invaluable insights and lessons learned, offering practical advice for success in the competitive world of landscaping. Tune in for a dose of inspiration and wisdom from a seasoned pro!
Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up:
https://www.thegreenupacademy.com
Check out our sponsor, Jobber for 20% off!
https://go.getjobber.com/TheGreenUpAcademy
Become a part of our CREW:
https://thegreenupacademy.com/thecrew
Reach out to Pure Marketing Agency with code: GREENUP10
https://www.puremarketingteam.com/
SOCIAL CHANNELS:
https://www.facebook.com/thegreenupacademy/
https://www.instagram.com/thegreenupacademy/
https://www.tiktok.com/@thegreenupacademy
https://www.facebook.com/thegreenupacademypodcast/
https://www.instagram.com/thegreenupacademypodcast/
E Q U I P M E N T U S E D:
Camera: Canon EOS-90D
Lens: Tamron 24-70 2.8
Mic-arm: Rode PSA1+
Recording device: RodeCaster Pro
Why the Down to Business Podcast?
"I started the Down to Business Podcast to help other small business owners navigate the trials and celebrate the victories that come with a company. Small business owners all over the country are so gifted at their craft, but struggle with the secondary tasks like accounting, marketing, business strategy, vision casting, and so much more. That's why the Down to Business Podcast exists, to give small business leaders a resource they can learn from while remaining on the go.
We're blessed to have you as listener, and we believe this podcast over time can make you a better business owner, friend, spouse, and leader."
- Xander Kirby -