The GreenUp Academy Podcast
The Green Up Academy Podcast is to help you grow as a Green Industry business owner in the areas of business, finance, marketing, employee relationships, and everything in between. Our host, Alex Kirby, founded his own lawn care business in 2017, and grew it to 2 million dollars in revenue over 7 years. Our guests are Green Industry business owners, large and small, who are in the process of growing their own businesses.
Listen on:
Episodes
Episodes
Monday May 06, 2024
Monday May 06, 2024
In today’s episode, we sit down with Gregg Butler from Butler Lawn Care and dive deep into the nitty-gritty of running a landscaping company. Gregg shares his experience from years in the industry, offering valuable lessons and practical advice for both seasoned professionals and newcomers alike. From overcoming common challenges to seizing opportunities for growth, this conversation explores the essential elements of success in the landscaping industry. Join us as we share tips for thriving in this competitive field and discover how to navigate the ups and downs with confidence and resilience. Whether you're an entrepreneur aiming to level up your business or curious about the industry's inner workings, this episode offers wisdom and inspiration to fuel your journey in landscaping. Tune in and prepare to level up your landscape business!
Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up:
https://www.thegreenupacademy.com
Check out our sponsor, Jobber for 20% off!
https://go.getjobber.com/TheGreenUpAcademy
Become a part of our CREW:
https://thegreenupacademy.com/thecrew
Reach out to Pure Marketing Agency with code: GREENUP10
https://www.puremarketingteam.com/
SOCIAL CHANNELS:
https://www.facebook.com/thegreenupacademy/
https://www.instagram.com/thegreenupacademy/
https://www.tiktok.com/@thegreenupacademy
https://www.facebook.com/thegreenupacademypodcast/
https://www.instagram.com/thegreenupacademypodcast/
E Q U I P M E N T U S E D:
Camera: Canon EOS-90D
Lens: Tamron 24-70 2.8
Mic-arm: Rode PSA1+
Recording device: RodeCaster Pro
Thursday May 02, 2024
Thursday May 02, 2024
In this episode, we delve into a crucial topic for landscape business owners: avoiding the temptation to obsess over getting new equipment. We'll discuss the importance of strategic investment, and finding the right balance between upgrading tools and maximizing existing resources. Today we'll explore practical tips to make informed purchasing decisions and optimize equipment utilization for long-term success. Whether you're expanding your fleet or considering upgrades, tune in for valuable advice on staying financially savvy while maintaining a competitive edge in the landscaping industry.
Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up:
https://www.thegreenupacademy.com
Check out our sponsor, Jobber for 20% off!
https://go.getjobber.com/TheGreenUpAcademy
Become a part of our CREW:
https://thegreenupacademy.com/thecrew
Reach out to Pure Marketing Agency with code: GREENUP10
https://www.puremarketingteam.com/
SOCIAL CHANNELS:
https://www.facebook.com/thegreenupacademy/
https://www.instagram.com/thegreenupacademy/
https://www.tiktok.com/@thegreenupacademy
https://www.facebook.com/thegreenupacademypodcast/
https://www.instagram.com/thegreenupacademypodcast/
E Q U I P M E N T U S E D:
Camera: Canon EOS-90D
Lens: Tamron 24-70 2.8
Mic-arm: Rode PSA1+
Recording device: RodeCaster Pro
Monday Apr 29, 2024
Monday Apr 29, 2024
In this episode, we explore the essential do's and don'ts of marketing for landscaping businesses. From effective strategies to avoiding common pitfalls, we'll cover a range of tactics to help you attract and retain clients while building a strong brand presence. Whether you're a seasoned entrepreneur or just starting in the industry, this episode offers valuable insights to elevate your marketing game and grow your landscaping business. Tune in for expert advice and practical tips to make your marketing efforts blossom!
Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up:
https://www.thegreenupacademy.com
Check out our sponsor, Jobber for 20% off!
https://go.getjobber.com/TheGreenUpAcademy
Become a part of our CREW:
https://thegreenupacademy.com/thecrew
Reach out to Pure Marketing Agency with code: GREENUP10
https://www.puremarketingteam.com/
SOCIAL CHANNELS:
https://www.facebook.com/thegreenupacademy/
https://www.instagram.com/thegreenupacademy/
https://www.tiktok.com/@thegreenupacademy
https://www.facebook.com/thegreenupacademypodcast/
https://www.instagram.com/thegreenupacademypodcast/
E Q U I P M E N T U S E D:
Camera: Canon EOS-90D
Lens: Tamron 24-70 2.8
Mic-arm: Rode PSA1+
Recording device: RodeCaster Pro
Thursday Apr 25, 2024
Thursday Apr 25, 2024
Get ready for a wild ride as we dive into some of the craziest stories from the world of a landscape business owner! From crazy clients to rogue employees, I'll share the hilarious, unbelievable, and downright outrageous tales that I have experienced on the job. Join me for a laughter-filled episode as we recount these unforgettable moments and reflect on the unpredictable nature of working in the great outdoors. Whether you're a seasoned landscaper or simply love a good story, this episode is sure to entertain and inspire. Tune in and get ready to hear some truly wild landscape business stories!
Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up:
https://www.thegreenupacademy.com
Check out our sponsor, Jobber for 20% off!
https://go.getjobber.com/TheGreenUpAcademy
Become a part of our CREW:
https://thegreenupacademy.com/thecrew
Reach out to Pure Marketing Agency with code: GREENUP10
https://www.puremarketingteam.com/
SOCIAL CHANNELS:
https://www.facebook.com/thegreenupacademy/
https://www.instagram.com/thegreenupacademy/
https://www.tiktok.com/@thegreenupacademy
https://www.facebook.com/thegreenupacademypodcast/
https://www.instagram.com/thegreenupacademypodcast/
E Q U I P M E N T U S E D:
Camera: Canon EOS-90D
Lens: Tamron 24-70 2.8
Mic-arm: Rode PSA1+
Recording device: RodeCaster Pro
Monday Apr 22, 2024
Monday Apr 22, 2024
In this episode, we tackle the challenge many landscape business owners face: when to transition from working in the field to being able to slow down and have a more administrative role in the company. We'll discuss signs it's time to step back, the risks of doing so too early, and how to strike the right balance. Whether you're considering this shift or navigating it already, tune in for expert insights on scaling your business while staying connected to its core.
Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up:
https://www.thegreenupacademy.com
Check out our sponsor, Jobber for 20% off!
https://go.getjobber.com/TheGreenUpAcademy
Become a part of our CREW:
https://thegreenupacademy.com/thecrew
Reach out to Pure Marketing Agency with code: GREENUP10
https://www.puremarketingteam.com/
SOCIAL CHANNELS:
https://www.facebook.com/thegreenupacademy/
https://www.instagram.com/thegreenupacademy/
https://www.tiktok.com/@thegreenupacademy
https://www.facebook.com/thegreenupacademypodcast/
https://www.instagram.com/thegreenupacademypodcast/
E Q U I P M E N T U S E D:
Camera: Canon EOS-90D
Lens: Tamron 24-70 2.8
Mic-arm: Rode PSA1+
Recording device: RodeCaster Pro
Thursday Apr 18, 2024
Thursday Apr 18, 2024
In today's episode, we delve into the essential topic of finding top-notch employees for your landscaping business. Hiring the right team members can significantly impact your company's success and reputation in the industry. We'll discuss effective strategies for attracting and retaining talent, navigating the recruitment process, and fostering a positive work culture that encourages employee growth and loyalty. Join us as we explore the ins and outs of building a skilled and dedicated workforce that drives your landscaping business to new heights of success. Whether you're a seasoned entrepreneur or just starting out in the industry, this episode offers valuable insights to help you assemble a dream team for your landscaping endeavors. Tune in and elevate your hiring game!
Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up:
https://www.thegreenupacademy.com
Check out our sponsor, Jobber for 20% off!
https://go.getjobber.com/TheGreenUpAcademy
Become a part of our CREW:
https://thegreenupacademy.com/thecrew
Reach out to Pure Marketing Agency with code: GREENUP10
https://www.puremarketingteam.com/
SOCIAL CHANNELS:
https://www.facebook.com/thegreenupacademy/
https://www.instagram.com/thegreenupacademy/
https://www.tiktok.com/@thegreenupacademy
https://www.facebook.com/thegreenupacademypodcast/
https://www.instagram.com/thegreenupacademypodcast/
E Q U I P M E N T U S E D:
Camera: Canon EOS-90D
Lens: Tamron 24-70 2.8
Mic-arm: Rode PSA1+
Recording device: RodeCaster Pro
Monday Apr 15, 2024
Monday Apr 15, 2024
Join us for an honest chat today! We're diving into the significance of family in business. How do we ensure our loved ones aren't overlooked? Why is family crucial for our businesses? We'll explore these questions and more, sharing insights on how to prioritize family while pursuing our goals. Whether you're currently building a family or planning for the future, this episode offers valuable reflections. Tune in, and share your thoughts with us!
Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up:
https://www.thegreenupacademy.com
E Q U I P M E N T U S E D:
Camera: Canon EOS-90D
Lens: Tamron 24-70 2.8
Mic-arm: Rode PSA1+
Recording device: RodeCaster Pro
Thursday Apr 11, 2024
Thursday Apr 11, 2024
Today I'll be discussing all things AI, Automation, and Delegation. It's important that we keep up with the times and utilize innovation to maximize our productivity and efficiency. Automating simple tasks, Delegating things that can be done by others, and making sure that we use AI in the correct instances. Tune in and let us know your thoughts!
Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up: https://www.thegreenupacademy.com
E Q U I P M E N T U S E D:
Camera: Canon EOS-90D
Lens: Tamron 24-70 2.8
Mic-arm: Rode PSA1+
Recording device: RodeCaster Pro
Why the Down to Business Podcast?
"I started the Down to Business Podcast to help other small business owners navigate the trials and celebrate the victories that come with a company. Small business owners all over the country are so gifted at their craft, but struggle with the secondary tasks like accounting, marketing, business strategy, vision casting, and so much more. That's why the Down to Business Podcast exists, to give small business leaders a resource they can learn from while remaining on the go.
We're blessed to have you as listener, and we believe this podcast over time can make you a better business owner, friend, spouse, and leader."
- Xander Kirby -